By selecting "Accept all", you give us permission to use the following services on our website: Strictly necessary cookies, YouTube, Vimeo, ReCaptcha, Google Analytics 4, Google Ads Conversion Tracking, ADCELL. You can change the settings at any time (fingerprint icon in the bottom left corner). For further details, please see Individual configuration and our Privacy notice.
Impressum | Privacy PolicyThe settings you specify here are stored in the "local storage" of your device. The settings will be remembered for the next time you visit our online shop. You can change these settings at any time (fingerprint icon in the bottom left corner).
For more information on cookie lifetime and required essential cookies, please see the Privacy notice.
Strictly necessary cookies are those that enable the basic functions of a website. Without them, the website will not work properly.
To view YouTube contents on this website, you need to consent to the transfer of data and storage of third-party cookies by YouTube (Google). This allows us to improve your user experience and to make our website better and more interesting. Without your consent, no data will be transferred to YouTube. However, you will also not be able to use the YouTube services on this website.
Embedding videos
Processing company:Google Inc.
Terms of use: https://policies.google.com/privacy?hl=enTo view Vimeo contents on this website, you need to consent to the transfer of data and storage of third-party cookies by Vimeo.. This allows us to improve your user experience and to make our website better and more interesting. Without your consent, no data will be transferred to Vimeo. However, you will also not be able to use the Vimdeo services on this website.
To submit forms on this page, you need to consent to the transfer of data and storage of third-party cookies by Google. With your consent, reCAPTCHA, a Google service to avoid spam messages via contact forms, will be embedded. This service allows us to provide our customers with a safe way to contact us via online forms. At the same time, the service prevents spam bots from compromising our services. After you gave your permission, you might be asked to answer a security prompt to send the form. If you do not consent, unfortunately you cannot use the form. Please contact us in a different way.
Stopping spam bots
Processing company:Google Inc.
Terms of use: https://policies.google.com/privacyGoogle Analytics ist ein Webanalysedienst von Google Ireland Ltd („Google“). Google verwendet die erhobenen Daten, um nachzuverfolgen und zu untersuchen, wie diese Webseite/App genutzt wird, Berichte über ihre Aktivitäten zu verfassen und diese gemeinsam mit anderen Google-Diensten zu nutzen. Google kann die erhobenen Daten verwenden, um die Anzeigen seines eigenen Werbenetzwerks zu kontextualisieren und personalisieren.
Erhobene Daten: anonymisierte IP Adresse, Datum und Uhrzeit des Besuchs, Nutzungsdaten, Klickpfad, App-Aktualisierungen, Browser Informationen, Geräte-Informationen, JavaScript-Support, Besuchte Seiten, Referrer URL, Standort-Informationen, Kaufaktivität, Widget-Interaktionen
Zweck der Datenverarbeitung: Marketing (Einwilligung (DSGVO 6.1.a))
Rechtsgrundlage für die Datenverarbeitung: Einwilligung (DSGVO 6.1.a)
Datenübertragung außerhalb der EU: Dieser Anbieter kann Ihre personenbezogenen Daten außerhalb des EWR/der EU übertragen, speichern oder verarbeiten. Diese Länder haben möglicherweise nicht das gleiche Datenschutzniveau und die Durchsetzung Ihrer Rechte kann eingeschränkt oder nicht möglich sein.
Cookies, die in Ihrem Browser gesetzt werden:
| Cookiename | Beispielinhalt | Ablaufzeit |
|---|---|---|
| _ga_* | deleted | 730 Tage |
| _ga | GA1.1.8643343795.1726666186 | 730 Tage |
Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4,IE
Terms of use: https://business.safety.google/privacy/Mit dem Google Ads Conversion Tracking können wir unseren Werbeerfolg im Google Werbenetzwerk messen. Wir schalten Werbung im Google Werbenetzwerk, damit unsere Angebote besser gefunden werden. Wir versuchen dabei Werbung so optimal wie möglich zu gestalten. Auch um Werbekosten so gering wie möglich zu halten. Dies spiegelt sich in unseren Preisen wieder ;)
Erhobene Daten: zufallsgenerierte USER-ID, Klickpfad, Sichtbarkeit von Anzeigen messen, Mausbewegung, Zeitstempel, Klicks auf Anzeigen verfolgen, Conversion-Tracking, IP, Uhrzeit und Datum verfolgen, Verfolgung des Benutzerstandorts, Besucherverhalten, User-Agent, Sprache, Besuchte Webseite, Zeitzone
Zweck der Datenverarbeitung: Marketing (Einwilligung (DSGVO 6.1.a))
Rechtsgrundlage für die Datenverarbeitung: Einwilligung (DSGVO 6.1.a)
Datenübertragung außerhalb der EU: Dieser Anbieter kann Ihre personenbezogenen Daten außerhalb des EWR/der EU übertragen, speichern oder verarbeiten. Diese Länder haben möglicherweise nicht das gleiche Datenschutzniveau und die Durchsetzung Ihrer Rechte kann eingeschränkt oder nicht möglich sein.
Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4,IE
Terms of use: https://business.safety.google/privacy/Ihnen wird relevante Werbung angezeigt und Ihr Surfverhalten dient der themenbasierten, nicht personenbezogenen Analyse.
Auf dieser Website werden Werbemittel interessensbasiert mit Hilfe von Cookies ausgegeben bzw. Daten zur Steuerung von Werbeeinblendungen gemessen. ADCELL bietet hierzu die Technologie, welche Informationen auf der Basis von Webseitenbesuchern auswertet und danach anwendet. Im Erfolgsfall wird Ihnen dann anstelle von rein zufälligen Werbeanzeigen eher Werbung angezeigt, welche Sie anspricht.
Processing company:Firstlead GmbH
Terms of use: https://www.adcell.de/datenschutzWould you like to see these contents? Activate the desired contents for one session only or allow the website to remember these settings. Once you have given your consent, the third-party data can be loaded. For this, third-party cookies might be stored on your device. You can change these settings at any time (fingerprint icon in the bottom left corner). For further details, please see the Privacy notice.
The protection of your personal data is important to us. We process personal data exclusively in accordance with the applicable legal provisions, in particular the General Data Protection Regulation (GDPR), the Telecommunications and Telemedia Data Protection Act (TDDDG) and other relevant data protection regulations.
Personal data means any information relating to an identified or identifiable natural person.
With this privacy policy, we inform you about the nature, scope, purpose and legal basis of the processing of personal data when visiting and using our website.
The controller within the meaning of the GDPR is:
BEER Unterhaltungselektronik - Horch und Guck
Jürgen Beer (Owner)
Loh 26 – HiFi Outlet
95138 Bad Steben
Germany
Phone: +49 9288 4619191
Email: info@horch-und-guck.de
As a data subject, you have the following rights:
Right of access to personal data processed (Art. 15 GDPR)
Right to rectification of inaccurate or incomplete data (Art. 16 GDPR)
Right to erasure of your data (Art. 17 GDPR)
Right to restriction of processing (Art. 18 GDPR)
Right to data portability (Art. 20 GDPR)
Right to object to processing (Art. 21 GDPR)
Right to withdraw consent at any time with effect for the future (Art. 7(3) GDPR)
Right to lodge a complaint with a supervisory authority (Art. 77 GDPR)
When accessing our website, information is automatically collected by the web server and stored in so-called server log files. This includes in particular:
IP address
Date and time of access
Accessed page/file
Browser type and version
Operating system
Referrer URL
Processing is carried out to ensure technical operation, error analysis and IT security.
Legal basis:
Art. 6(1)(f) GDPR (legitimate interest)
The data is deleted regularly as soon as it is no longer required for these purposes.
We use a cookie consent tool to obtain and document the legally required consent for the use of cookies and comparable technologies.
The following data is processed in particular:
Consent status
Time of consent or refusal
Possibly anonymised IP address
Legal basis:
Art. 6(1)(c) GDPR (legal obligation)
Art. 6(1)(f) GDPR (legitimate interest in legally compliant documentation)
Technically necessary cookies are required to provide essential website functions (e.g. shopping cart, login, language settings).
Legal basis:
Art. 6(1)(b) GDPR
Section 25(2) No. 2 TDDDG
Analysis, marketing and third-party services are loaded only after your explicit consent.
Legal basis:
Art. 6(1)(a) GDPR
Section 25(1) TDDDG
For order processing and the provision of a customer account, we process personal data such as:
Name
Address
Email address
Telephone number
Payment and order data
Processing is required for contract performance.
Legal basis:
Art. 6(1)(b) GDPR
Data is stored in accordance with statutory retention periods and then deleted.
If you contact us via contact form, email or telephone, we process the transmitted data to handle your request.
Legal basis:
Art. 6(1)(b) GDPR
We use Google Tag Manager. Google Tag Manager itself does not process personal data. It is used solely to manage and deploy website tags.
Other services are loaded via Google Tag Manager only after your consent.
Legal basis:
Art. 6(1)(a) GDPR
We use Google Analytics to analyse and improve our website.
Processing takes place only after your consent. The following data may be processed in particular:
Anonymised IP address
Usage behaviour
Page views
Technical device information
Legal basis:
Art. 6(1)(a) GDPR
Section 25(1) TDDDG
We use Google Ads conversion tracking to measure the success of advertisements.
Processing takes place only after your consent.
Legal basis:
Art. 6(1)(a) GDPR
Section 25(1) TDDDG
To protect our website from misuse and automated access, we use Google reCAPTCHA.
The following data may be processed:
IP address
Referrer URL
Browser and device information
Interaction data
Use takes place only after your consent.
Legal basis:
Art. 6(1)(a) GDPR
Section 25(1) TDDDG
Videos from the YouTube service are embedded on our website. Videos are loaded only after your consent (e.g. via a two-click solution).
When playing videos, data may be transmitted to Google.
Legal basis:
Art. 6(1)(a) GDPR
Section 25(1) TDDDG
We offer the option to contact us via WhatsApp Business Chat. The provider is Meta Platforms Ireland Ltd.
When using the chat, personal data (e.g. phone number, message content) is transmitted to WhatsApp.
Use is voluntary.
Legal basis:
Art. 6(1)(a) GDPR
When using services from Google or Meta, a transfer of personal data to third countries (e.g. the USA) cannot be ruled out.
Where such transfers occur, they are based on appropriate safeguards pursuant to Art. 46 GDPR or on adequacy decisions of the European Commission, where applicable.
Personal data is deleted as soon as the purpose of processing no longer applies and no statutory retention obligations exist.
Status: January 2026